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Planters offers $45,000 and benefits to promote iconic NUTmobile

by NY Review Team
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Planters Offers $45,000 And Benefits To Promote Iconic Nutmobile

Planters NUTmobile, a 26-foot-long peanut-shaped vehicle, travels throughout the United States as part of the company’s marketing efforts. (planter)

Do you dream of hitting the open road in a peanut-shaped car? Planters is offering three lucky people the opportunity to earn $45,000 a year while driving their iconic NUTmobile across the country, plus travel allowances and health benefits. It gives you the opportunity to earn benefits and a 401(k).

Applications are due by February 14th. The driver position is for one year from June 2025 to June 2026. Drivers serve as brand ambassadors, attending local events, parades and grand openings while managing logistics and promoting Planters products.

What is Planters NUTmobile’s job?

Why you should care:

The NUTmobile job offers a $45,000 salary, travel expenses, and health insurance including dental and vision coverage. Drivers will work as part of the Peanutter team, representing Planters at events and engaging with communities across the United States.

In this role, drivers are also required to manage event planning, market to local media, and sometimes costume for character performances. To attract top talent for the position, applicants must demonstrate “proficiency in making nut-related puns,” Planters said.

How to apply for NUTmobile jobs

What they are saying:

To join the Peanutter team, candidates must have a college degree (preferably in communications, marketing, or public relations) and a valid driver’s license. Planters is accepting applications until February 14th.

Applicants must submit a resume and a short video explaining why they are a good fit for the team. This video allows you to highlight your relevant skills, sense of humor, and enthusiasm for life on the road.

Planters also notes that strong organizational and public speaking skills will be key to managing events and interacting with media outlets during the journey.

What’s it like to drive a NUTmobile?

Back story:

The NUTmobile, a 26-foot-long peanut-shaped vehicle, has been a staple of Planters’ marketing efforts for years, attending events and bringing smiles to communities across the country. Drivers act as company ambassadors, helping plan routes and representing the brand at local events.

Planters’ NUTmobile is often compared to Oscar Mayer’s Weinermobile, but NUTmobile costs $10,000 more per year. This unique opportunity allows drivers to combine travel, creativity and marketing while gaining hands-on experience in public relations and event planning.

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This article is based on reporting from The Associated Press and additional information provided by Planters.

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