Silvia Rizzo’s journey with Ducati blends Italian style, strength, and beauty, redefining elegance and performance.
Few names carry as much intensity as Ducati. For Silvia Rizzo, an icon of elegance in sport and lifestyle, it is more than a brand — it is part of her story. Her horse, named Ducati, has carried her to victories that reflect a unique style: feminine yet powerful, bold yet precise. Now, that same name finds a new expression in the Ducati Diavel V4 Burning Red, a motorcycle that speaks the language of strength and sensuality.
This is not just a pairing of rider and machine. It is a vision of lifestyle — one where elegance, performance, and individuality merge. Silvia has long been recognized for breaking conventions, whether in the dressage arena or in the way she represents Italian style abroad. In fact, she was awarded by Chi è Chi Italia for bringing Italian Fashion onto the world stage of sport, confirming her ability to merge two worlds often kept apart.
The Diavel V4 becomes her natural extension: sculpted, daring, impossible to ignore. The visual journey, created with the support of Ducati Netherlands and Affetto Ducati, was designed as a cinematic experience. Captured by Estelle Roelofs, it plays with contrasts: red against urban textures, leather against silk, the silence of the horse arena against the growl of an engine. It is Italy distilled into images — passion and control, heritage and innovation.
“For me, Ducati has always been about identity,” says Silvia. “First through my horse, and now through a motorcycle that represents the same qualities I value: presence, power, and beauty.”
On set, Benjamin Besselsen brought presence and intensity, adding depth to the visual journey. His energy complemented Silvia’s elegance, creating a dynamic interplay that gave each image strength and harmony. Together, their visual chemistry reflected Ducati’s essence — the fusion of performance and style, power and refinement.
The Diavel V4 Burning Red is the perfect protagonist. With its sharp lines and muscular stance, it embodies the Ducati manifesto of “sensual beauty and sophisticated technology.” It is also the latest symbol of a brand that currently dominates MotoGP, setting global standards for performance while remaining true to its Italian DNA.
This feature is not about machines or medals, but about freedom. Freedom to stand out, to challenge expectations, to embody strength without losing elegance.
Silvia Rizzo and Ducati — horse and motorcycle alike — both tell the same story: life rewards those who dare, and the bold leave their mark.
For more on Silvia Rizzo’s journey, visit her blog, or follow her on LinkedIn, Facebook,Tiktok, and Instagram for behind-the-scenes insights and updates.