Arlington, Texas – On Saturday, July 12, All Elite Wrestling (AEW) made history, filling the 40,300-seat Globe Life Field with 29,000 passionate fans for its groundbreaking “All In: Texas” event. This marked the first professional wrestling show at the venue and AEW’s debut stadium PPV in Texas, broadcast live on Amazon Prime Video—cementing AEW’s rise on the grandest stages.
The afternoon showdown began with a two‑hour Zero Hour preshow at 1 p.m. ET, replaying key moments and setting the stage for a star-studded main card at 3 p.m.. The atmosphere was electric as fans prepared for a lineup pitting AEW’s fiercest rivalries against the scale of a premier baseball stadium.
Central to the spectacle was the Texas Deathmatch for the AEW World Championship, where “Hangman” Adam Page challenged defending champion Jon Moxley. The brutal stipulation promised carnage, and it delivered. Page, backed by surprise ally Bryan Danielson and additional interference from Darby Allin and Swerve Strickland, finally bested Moxley, ending his 273‑day reign. The climactic victory came after a vicious sequence involving chairs, barbed wire, and sheer tenacity, sending Globe Life Field into a frenzy.
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Another historic moment unfolded as Kazuchika Okada faced Kenny Omega in a high-stakes Winner‑Takes‑All bout. Okada’s International title clashed with Omega’s Continental belt in a collision of two of wrestling’s most celebrated figures. With both titles on the line in AEW’s inaugural Unified Championship match, Okada triumphed, evened their storied rivalry, and became the first-ever AEW Unified Champion. The match balanced brutality and technical excellence, with Okada targeting Omega’s surgically repaired abdomen and overshadowed by ringside interference, including the Don Callis Family.
Beyond those two monumental bouts, the card boasted numerous standout matches. Toni Storm retained her Women’s World Championship over Mercedes Moné, snapping Moné’s undefeated streak. Dustin Rhodes claimed the vacant TNT Championship in a surprise four‑way, while Athena and MJF won their respective Men’s and Women’s Casino Gauntlet matches, securing future title opportunities. In the tag division, Swerve Strickland and Will Ospreay dethroned The Young Bucks, stripping them of their EVP status, while The Hurt Syndicate held onto the Tag Team Championships. The Opps also defended their Trios titles, maintaining their dominance.
Notable returns and surprises further elevated the night. Bryan Danielson returned to aid Page in the main event’s climax, Adam Copeland made a cameo, fueling his feud with FTR, and Darby Allin reappeared in support of Page—all underscoring AEW’s momentum in storyline depth.
Data from AEW confirms 25,671 tickets distributed plus 1,561 held, mirroring reports of 29,000 in attendance—marking the organization’s largest North American crowd to date. The event’s Amazon livestream reportedly attracted 175,000 purchases, underscoring its success outside of traditional PPV platforms.
Upon conclusion, AEW President Tony Khan led a spirited media scrum featuring reflections from talent and hints at future storylines. A televised showcase followed on the July 16 edition of Dynamite in Chicago, where Page cut an emotional promo celebrating his championship win and the sacrifices of fellow wrestlers, while Okada issued a challenge to Swerve Strickland—signaling continued rivalries.
Critics and fans hailed All In: Texas as one of AEW’s crowning achievements. Ian Carey described the main event unification bout as a “hard-fought classic” that epitomized their decade-long rivalry, while Shakiel Mahjouri of CBS Sports noted AEW’s record-setting North American attendance. The show earned high praise from local media, including Tom’s Guide, which commended AEW for taking “creative and risky steps” with high-stakes stipulations.
Analysts believe AEW’s decision to host an afternoon, stadium-scale PPV and unify titles reflects its ambition to rival WWE’s biggest productions. The Texas event exceeded expectations, delivering crowd-pleasing spectacles alongside character-driven storytelling and long-term booking — key elements in retaining and growing its fanbase.
As AEW progresses through Q3 2025, the fallout from All In: Texas will shape its trajectory. With fresh champions and emergent feuds—like Page’s reign, Storm’s dominance, Okada’s new status, and Ospreay/Strickland’s ascent—AEW is poised to deepen its footprint in the U.S. market. Fans now eagerly await the next chapters: defense matches, new rivalries, and AEW’s continued climb as a major force in North American pro wrestling.
